Kate Reid Doing It For The Chicks
client • KATE REID project • DOING IT FOR THE CHICKS ALBUM, MARKETING MATERIALS & SOCIAL MEDIA objective • Where to begin… I’ve known of this incredibly talented folky force of nature since the release of her first album back in 2006 when I was an arts & entertainment programmer for Pride Toronto. I was thrilled when she got in touch with me this year to design her most current album & all the support materials. After a few wicked concept meetings we were well on our way to creating this package and becoming fast friends in the process. She sent me the tracks...
Read MoreHTC Touch mobile music
client • WARNER MUSIC CANADA [via Attention Design Inc.] project • HTC TOUCH MOBILE MUSIC campaign objective • Design a promotional booklet to be inserted into HTC Touch product packaging to promote Warner’s new mobile music service. At the time, most providers were keeping with a very clean style for their promotion, so I decided to make this package a little more rough around the edges. To add a special something to the finished product we opted for a silver metallic ink for the bursting halftone on the cover along with an ultra high gloss varnish. Warner was thrilled with the...
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